case studies
Predictive Segmentation – Getting More from your Research
The Olinger Group’s clients receive actionable benefits from a comprehensive segmentation approach that identifies more meaningful analytic groups taking into consideration all the issues of segmentation.
(more)Understanding Customer Churn
Learning about defectors is not the same as learning about defection. Both can be done, but only the later speaks directly to solutions for the business problems associated with customer satisfaction, loyalty, and continued usage.
(more)Entertainment Company
A landmark resort was facing declining attendance, and wanted to reverse this trend.
(more)Partnership with the National Association of REALTORS
National Association of Realtors wants to understand the needs of the current real estate market, and how it can better serve members and buyers.
(more)Specialty Camp Testing
The client was developing a state-of-the-art, residential camp for teenagers using cutting-edge science, technology, and education. Research was requested to discover what motivated camp decisions for parents and campers and to test the specialty camp concept.
(more)Non-Profit Organization AIU
A well-known charitable organization wanted to measure its presence in the community, and better understand its supporters. In the past, the client had conducted surveys by telephone and was hesitant to switch to online data collection.
(more)Hospital Public Opinion Study
Plans to relocate a hospital outside the city limits caused an uproar among political leaders. The hospital wanted to measure public support of the plan to determine if it is aligned with the political stance.
(more)Health Care Website Development
A leading hospital in gynecologic oncology planned to develop a consumer-centric ovarian cancer website. The hospital sought to research its target audience in order to focus the website on their needs and concerns.
(more)Disease Managment Company Satisfaction
Client provides a monitoring service geared toward improving health and extending the lives of patients suffering from congestive heart failure.
(more)Cardiology Referrals
Clinic believed that its Cardiology Department was receiving fewer internal referrals due to the difficult behavior of the cardiologists. The Olinger Group surveyed referring physicians to pin-point how to increase overall satisfaction.
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