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While It’s Really About You, Let’s Talk About Us.

For nearly 30 years, the nation’s top companies and brands have turned to The Olinger Group for top-notch marketing research. How did a boutique firm in New Orleans manage to pull that off? Hard work had a lot to do with it. But hiring the right people with the right instincts, passion, and expertise was 99% of it.

Instead of trying to be experts in everything (even Einstein was lousy in English), we made the smart decision to narrow our focus and hone our craft. Today our interests and our expertise fall under these verticals: Health & Wellness Insights, Luxury Brands Insights, and Luxury Travel Insights.

The Olinger Group won’t just confirm what you already know. That would be unproductive for you and, frankly, boring for us. Our passion is and always has been to uncover and expose the deeper truths, wherever they may hide.

Our job is to get to the core. Detect and explore nuances. Suggest new paths forward. We don’t just tell you what’s wrong. We help you determine what’s right. We show you how to reduce risks and, when possible, provide evidence to give you the confidence to go bolder. And we don’t farm out our research either. We’re hands on. High-touch. Truth hunters and gatherers.

Whether you want a partner for a one-off project, a multi-year tracking study, or to find a compelling solution to capture an elusive audience, The Olinger Group will nail it. How can we say so with such surety? We’ve done the research.

Values We Live By

At The Olinger Group, our passion lies in doing meaningful research that can shape lives in an extraordinary way and help others live well.

Aligning this objective with the Health & Wellness and Luxury categories, we provide strategic, data informed solutions that drive business transformation and growth for these specialties.

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Big Picture Thinking

We step back and think about the big picture – For the good of the team and the client.

Figure-out-ability

We are problem solvers who go beyond the “no.”

Integrity

We do the right thing. Even when it’s hard.

Team

We are team players – Helping each other to shine.

Excellence

We put ourselves in our client’s shoes and leave them with a great experience.

Driven

We work hard, invest big, and celebrate the wins.

ISO 27K Certified since October 2017!

We like to shout this certification from the rooftop, in a very professional manner, of course. Why? Because it is hard-earned proof that we have a system and dedicated team in place to protect your confidential information and ensure business continuity in even the most trying situations.

The certification is not easy to get, and The Olinger Group is one of only a few Marketing Research firms to have done it. The ISO certification logo is your guarantee that we have made a company-wide and on-going commitment to information security.

CirqSeal_black27001_Security_FINAL

In other words, our ISO 27001 certification will make your procurement people happy!

ISO 27K Certified since October 2017!

We like to shout this certification from the rooftop, in a very professional manner, of course. Why? Because it is hard-earned proof that we have a system and dedicated team in place to protect your confidential information and ensure business continuity in even the most trying situations.

The certification is not easy to get, and The Olinger Group is one of only a few Marketing Research firms to have done it. The ISO certification logo is your guarantee that we have made a company-wide and on-going commitment to information security.

CirqSeal_black27001_Security_FINAL

In other words, our ISO 27001 certification will make your procurement people happy!

Trusted by the world’s most elite companies
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Research. Rethink. Regroup.
With The Olinger Group

Let The Discovery Begin

Call us: 504.208.4300