Case Studies

Since seeing is believing, take a look at how our research helped create tangible (a.k.a. lucrative) results for companies in our specialty verticals
Health & Wellness, and Luxury Brands & Travel.

2022-01-14T07:09:40-06:00
kitchen counter with shelf and fresh herbs and coffee pot and toaster on counter

Porcelanosa Annual Sale

After digging deeper to get the customers’ point of view, it was uncovered that awareness of the annual sale was strong among customers and prospects, driven by Porcelanosa’s targeted mail-based advertising campaign conducted in the weeks prior to the sale.

2022-01-14T07:10:19-06:00
couple eating breakfast looking out a picture window in a hotel room

Luxury Hotel

Research revealed their current advertising featuring families was keeping adult and business travelers away. The hotel concluded that focusing on messaging that is more adult-oriented and business oriented would allow them to raise their average daily rate.

2022-01-14T07:11:03-06:00
hotel del coronado hotel resort picture on lawn

Hotel del Coronado

After incorporating The Olinger Group’s research findings into its marketing strategy, including adding new design features into the construction plans, the resort was able to completely sellout its inventory of 75 oceanfront luxury units, priced between $1.3MM and $5.2MM per unit, in just five weeks, well before construction was completed.

2022-01-14T17:42:24-06:00
plate of fruit and vegetables with exercise equipment and water bottle

Diabetes Support Program

Based on findings the company was able to optimize the features and benefits being offered. The program was re-developed to be more customized to help patients manage medication, diet effectively, and maintain positive behaviors while living with diabetes.

2022-01-14T07:07:57-06:00
woman cheering while looking at her mobile phone

Health and Wellness Rewards Program

Research results provided by The Olinger Group enabled the company to restructure its online app to integrate the new wellness rewards program concept, incorporating suggestions directly from healthcare consumers.

Research. Rethink. Regroup.
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