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Market Research Insights2023-01-24T16:25:27-06:00
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Group of executives looking at laptop and papers

Here are a few examples of questions we can answer.

Any sound familiar?

  • Where do emerging opportunities exist for your brand and how can it stand out?
  • What should you charge for your products and services, and how does it align with consumer expectations?
  • How do you retain and attract more customers, and what will make them stay?
  • How can your brand keep up with consumers’ changing behaviors & attitudes?
  • What does your brand’s communications say to your target audience, and do these communications break through the clutter?
  • Where does your brand’s values and offerings attract and detract in the market place?

2022 US Luxury Traveler
Breakout Report

Comparing Two Key Household Income Targets

Why The Olinger Group?

The Right Tools.
The Right Instincts.

For nearly 30 years, The Olinger Group has been the market research team brands across America have turned to get the answers they need to get on top and stay there.

Why, you ask? A focus group of our clients would tell you it’s because we have a seasoned, all-senior team with the expertise, the passion, and an unequaled determination to get it right from the get-go. We tick all the boxes but, more importantly, we can think outside the box you may find yourself in.

Our methods are the latest and smartest. We believe there’s not one way in the door, but there is the
best way.

Whether you need quantitative or qualitative market research or a mixed methodology study, we’re the team you want behind your survey and on both sides of the one-way mirror.

Why The Olinger Group?

The Right Tools. The Right Instincts.

For nearly 30 years, The Olinger Group has been the market research team brands across America have turned to get the answers they need to get on top and stay there.

Why, you ask? A focus group of our clients would tell you it’s because we have a seasoned, all-senior team with the expertise, the passion, and an unequaled determination to get it right from the get-go. We tick all the boxes but, more importantly, we can think outside the box you may find yourself in.

Our methods are the latest and smartest. We believe there’s not one way in the door, but there is the best way.

Whether you need quantitative or qualitative market research or a mixed methodology study, we’re the team you want behind your survey and on both sides of the one-way mirror.

Company Owner Jude Olinger in front of TV in a conference room demonstrating success on screen

We Have Experience in Diverse Categories Such As:

Grocery

Retail

Banking

Entertainment

Travel

Finance

Healthcare

Insurance

QSR

Some of our clients include:

Mobile logos from The Olinger Group

2022 US Luxury Traveler
Trend Report

Comparing Q1 and Q2

Research. Rethink. Regroup.
With The Olinger Group

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