The Olinger Group will uncover strategic insights that will help you understand what matters most to your target audience now. There’s no resting on your laurels here. You have built a brand expectation and reputation for a luxury experience you want to keep.
Is your luxury brand resonating in today’s world with today’s audiences? What do consumers expect from your luxury brand? What is the psychology behind the affluent consumers’ decision-making process for choosing a destination and luxury property?
Our findings will go beyond the “what” to the “why.” Why will your guests/luxury travelers come back? What are the key motivators and detractors for your luxury brand?
We’ll unpack the answers you need to put you on top or keep you there, whether you’re marketing a luxury hotel, luxury property, luxury resort or luxury cruises.